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Tiktok advertising training
Learn how to create scroll-stopping ads with our TikTok Advertising Training.
Discover the secrets behind viral content and high-converting campaigns.
From audience targeting to budget optimization, we cover it all.
Perfect for brands, influencers, and marketers ready to grow fast.
Stay ahead with the latest TikTok trends and ad strategies.
About the training
- 8 dagen van 10:00 – 16:00 uur
- Op locatie of virtueel
- Met certificaat
- Voor 4825,- (excl. btw)
Tiktok advertising training
After completing the Google Specialist training, you will be a fully-fledged ‘Google specialist’ and will be able to use Google Analytics 4 to make website statistics measurable and interpret them, advertise in a targeted manner via Google Ads and use SEO to make your website more findable and visible within Google’s organic search results.
You will also take the official Google Analytics 4 and Google Ads Search exams from Google, so that you will immediately have globally recognized and highly sought-after certifications.
Who is this training for?
Do you want to learn to turn the knobs yourself or gain more insight into the work of your online marketer? Then this training is suitable for you. Edumia is specialized in training those who want to start working directly from theory to practice, thanks to the small groups with a lot of personal attention.
We receive students who work in multinationals/SMEs or as (independent) entrepreneurs. We also receive students who are in-between-jobs. Students work in a diverse field, from B2B to B2C, from profit to non-profit.
Prior knowledge
Prior knowledge of Google Analytics 4, Google Ads and/or SEO is not necessary.
What will the training give you?
Google Analytics
- You will gain in-depth knowledge of Google Analytics 4, so that you can set up accounts yourself and configure them in an advanced manner in accordance with the applicable privacy guidelines (GDPR).
- You will gain in-depth knowledge of advanced tracking technologies (including cross-domain and e-commerce tracking and adjusting the counting method of important events), so that you can provide each Google Analytics 4 account with the most suitable tracking implementation for that account.
- You can make important online marketing activities measurable and interpret them.
- You can gain insight into and interpret the important KPIs of your website through conversions and funnels.
- You can create advanced reports (explorations) yourself that contain the wishes of you and/or an organization.
- Based on thorough advanced statistical analyses, you will learn to discover opportunities so that you can increase the return on a website.
- Pass the official Google Analytics exam, so that you are provided with a globally recognized and much sought-after certification. If you unexpectedly do not pass the exam, you can retake the exam digitally in your own time for free (and unlimited).
- The training is based on your own Google Analytics account (and additionally your questions), so that you can immediately start working on concrete improvements during and after the training.
Google Ads
- You will gain in-depth knowledge of Google Ads, so that you can set up Google Ads accounts yourself and configure them in an advanced manner.
- You will gain insight into the use of the Google Ads Editor, so that you can learn to manage the Google Ads campaign efficiently.
- You can group important Google Ads activities into an objective and use bid management to manage ROI.
- You will gain insight into when and where you can use the various advertising options and remarketing.
- Based on thorough advanced statistical analyses, you will learn to discover opportunities so that you can increase the return on your Google Ads campaign.
- Pass the Google Ads Fundamentals and Search exam, so that you are provided with a globally recognized and much sought-after certification. If you unexpectedly do not pass the exam, you can retake the exam digitally in your own time for free (and unlimited).
- The training is based on your own Google Ads account (and your additional questions), so that you can start working on concrete improvements immediately after the training.
SEO
- You will gain in-depth knowledge about SEO, so that you can apply SEO to your own websites or third-party websites.
- You will gain in-depth knowledge of technical optimization options, so that your websites can be technically indexed properly by Google.
- You will gain in-depth knowledge about applying keyword analysis, so that you can learn to discover the right keywords for current and new content.
- You will gain insight into how to write search engine optimized content.
- You will gain insight into other textual optimization options, so that you can optimize websites on all textual aspects.
- You will gain insight into link earning and link bait (formerly link building), so that you can structurally increase the positions of important web pages in the organic search results.
- You are aware of all important Google updates and are future-proof in the field of SEO.
- After successfully completing the training you will receive a certificate of participation.
What does the Tiktok advertising training look like ?
The training consists of 8 days of 6 hours. The program is a good mix of practice and theory. You will gain a lot of theoretical insights and apply them in practice. Also on your own Google Ads and Google Analytics 4 account. The training consists of 2 courses and 1 training: Google Analytics 4 Certified Professional , Google Ads Certified Professional and SEO Specialist , including components that prepare you for the exam for Google Analytics 4 and Google Ads Certified Professional.
The training looks like this:
Dag 1: Dag 1: Tiktok advertising training 4 – The basics
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Understand TikTok’s ad formats like In-Feed Ads, Spark Ads, and Branded Hashtag Challenges.
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Understand TikTok’s ad formats like In-Feed Ads, Spark Ads, and Branded Hashtag Challenges.
- Master audience targeting, pixel setup, and campaign structure for better performance.
- Explore creative strategies that align with TikTok trends and user behavior.
- Analyze ad performance using TikTok Ads Manager and optimize for results.
- Gain the skills to grow brand awareness, drive traffic, and increase sales through TikTok.
Dag 2: Dag 2: Tiktok advertising training op gevorderd niveau
- Discover how to collaborate with TikTok influencers to boost campaign reach.
- Learn the best practices for creating native-style content that blends into the feed.
- Understand TikTok’s algorithm and how it affects ad delivery and engagement.
- Explore case studies of successful TikTok ad campaigns across industries.
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Get hands-on experience with campaign setup, budget allocation, and A/B testing.
- Receive certification and practical resources to apply immediately in real-world scenarios.
Dag 3: Dag 3: Tiktok advertising training 5 – Verder de diepte in
- Learn how to write compelling ad copy that drives action in under 15 seconds.
- Understand the importance of sound, captions, and effects in TikTok ad success.
- Stay updated with the latest TikTok ad policy and community guidelines.
- Explore retargeting strategies to re-engage viewers and increase conversions.
- Get tips for running seasonal or trend-based ad campaigns for maximum impact.
- Access tools and templates to streamline your creative process and ad creation.
Ook beschikbaar als incompany-opleiding
Wil je deze opleiding incompany volgen? Ook dat kan! Ontdek de mogelijkheden en vraag direct een vrijblijvende offerte aan.
Sparren met een opleidingsadviseur?
Wil je weten welke opleidingen of trainingen het beste bij jou passen? Heb je hier vragen over? Wij helpen je graag verder. Bel, app of mail met een van onze adviseurs.
Wie geeft deze opleiding?
Arne Verwoert | Tiktok advertising training for over 15 years
Setting up, optimizing and making Google Ads campaigns profitable has been Arne's specialty for over 15 years. He ensures that a website is found by the right target group at the ultimate moment. Always with a clear goal in mind: effective advertising with a measurable return on investment. He would also like to teach you how to achieve your business goals via Google Ads. After his training, you can confidently set up and manage your own Google Ads campaigns.
Gespecialiseerd in:
Online Marketing
Rob van Berkel | Helping organizations with online findability and visibility for over 15 years
Tiktok advertising training , is crucial to the success of almost every organization. From his online marketing agency Flowon, Rob has been helping organizations with online findability and visibility for 15+ years. Always with a clear goal in mind: to help organizations compete better through SEO and present themselves more effectively to their target audience. In his training courses, Rob teaches you all the practical skills to make a difference for your website(s) right away.
Gespecialiseerd in:
Tiktok advertising training ExpartNext training
- Tuesday, May 6, 2025
- Utrecht, Rosmalen (or virtual)
4825,- (excl. btw)
When are you starting?
Choose an on-site or virtual training and click on the start date of your choice.
Our trainings will continue from 4 registrations. Are there less than 4 registrations? Then we will move the training a maximum of 2 times. Of course in consultation with you. There is always a start guarantee.
STARTS
Tuesday May 6, 2025
Utrecht
STARTS
Tuesday May 16, 2025
Virtual
STARTS
Wednesday December 10, 2025
Virtual
Reviews from previous students
Do you have any questions?
Can I use financial arrangements or subsidies? ▼
Check the Government’s Learning Overview for this . There you will find over 300 financial schemes that you or your employer can use to pay for a training course. Options include various subsidies from the municipality or the government, or a grant from the sector in which you work. Subsidies are not possible in every situation. But it is certainly worth looking at what your options are.
Can I also follow the course online? ▼
Yes, that is possible! All our courses can be followed both on location and virtually. The course takes place live on location. It is also possible for one or a few students to participate digitally. You choose the way of attending that suits you: on location or online.
When you participate in a training virtually, it still feels like you are there yourself. We ensure that you get everything from the physical training. You get digital access to the teaching materials, so that you have all the information at hand. In addition, we ensure that you are visible to the trainer and your fellow students. This allows you, just like the rest of the group, to ask questions whenever you want. Read more about our hybrid teaching method.
Can I submit my own business case? ▼
Yes! During the training we like to work with your personal business case. Feel free to indicate what you are facing. Or grant us access to your Google Ads and Google Analytics 4 account before the training, so that we can see how you can apply the tips and where improvement is possible. In this way, much of what you learn in the training is specifically focused on your daily practice.
I already have some experience. Which Google training should I follow? ▼
For Google Ads and Google Analytics 4 we offer a basic and advanced training and a training to Google Ads and Google Analytics 4 Certified Professional. The training to Google Ads and Google Analytics 4 Certified Professional is suitable for everyone, because you go into full depth after you first learn the basics. Both training courses teach you all the possibilities that these tools offer, so that you can get started with them completely yourself.
Do you already have some prior knowledge and would you like to follow a shorter training? Then you can choose the Advanced training for Google Ads and Google Analytics 4. Do you have no experience with Google Ads and Google Analytics 4? Then you can choose between the basic training, where you will learn the basics, and the Certified Professional training, where you will learn everything about Google Ads and Google Analytics 4.
If you have any doubts about your level after seeing the program, please contact us so that we can see together which training suits you best.
Do I need any prior knowledge for this course? ▼
No, you don’t need any prior knowledge for this course. We’ll start at the beginning and cover everything you need to develop into a Google specialist.
Need advice?
Please contact our training advisor, who will be happy to help you.
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